Julian has spent nearly two decades inside institutional investing, managing portfolios across European and Asian markets at Skandinaviska Enskilda Banken (SEB) and Principal Asset Management, where he covered Asian real estate securities and Japanese REITs for global clients. He has seen markets from the inside and what moves them, what protects capital through cycles, and what separates investors who compound wealth over decades from those who don’t.

The most sophisticated investment process in the world means little if it never reaches the people who need it most. Institutional clients have entire teams advising them. Ordinary families — even successful, hardworking ones — are often left to navigate markets alone, with fragmented advice and products designed to be sold rather than to serve. He wanted to close that gap.

That conviction is what brought him to Unicorn where he supports the team with idea generation and stock selection aimed at identifying attractive investment opportunities for Unicorn’s investors and bringing institutional discipline to an investor base that deserves the same quality of thinking. He also plans to represent Unicorn as a speaker at investment seminars, helping investors and the wider public make sense of global markets, thematic investing, and the long-term forces shaping wealth creation.

His global perspective shapes how he approaches both markets and people: with curiosity, humility, and the belief that good financial guidance is ultimately about helping families build the kind of life they actually want.

Certified Advanced Financial Planner (CAFP)

The CAFP designation represents a mark of distinction earned by a select few within our firm who have demonstrated exceptional technical proficiency, strategic thinking, and commitment to investor success.

Out of the hundreds of professionals trained over the years, only three have attained this rigorous certification—testament to the high standards and deep expertise required. CAFPs are often called upon by fellow practitioners across the firm to support key investor engagements, where they conduct in-depth financial diagnostics and develop tailor-made blueprints with solutions that are both precise and easy for investors to embrace.

In addition to their advisory role, CAFPs also lead the development of internal training curriculum, and set a strong example through the way they run their professional practices.

The CAFP designation is not an exam-based certification—it is a recognition earned through real, on-the-ground experience. It affirms those who have consistently walked alongside investors, helping them navigate complex financial challenges with clarity and care. More than a title, it’s a validation of meaningful impact, earned through mileage, not just modules.